We are the force behind the most successful brand growth stories in India: Nokia, Samsung & HTC. Optiemus Infracom has been one of the leading players in Mobile Handset distribution industry. Precise planning and operational excellence has helped these brands gain market share through an unparalleled Pan-India retail penetration.
Optiemus was the first distributor of Nokia in the country. The relationship spanned from 1995 to 2006 and during this association we helped Nokia brand reach 89.9% market share in Delhi market. Operation Grand Slam and other innovative GTM programs coupled with exhaustive retailer training and enablement programs were the driving force behind this superlative success.
Optiemus partnered Samsung Mobile for organized trade in 2008, supporting the brand’s journey from fifth position to the top brand in India within 5 years. The brand reached a revenue of 75million USD in a month, achieving 57% market share in organized trade. Samsung’s unparalleled success was owning to Optiemus’ deep focus on relationship driven sales & GTM strategy along with an introduction of unique engagement programs.
